"Now, we’re talking about 50,000 plus units for cars in this segment. For motorcycles, in the 300cc and above segment, we’ll see over 100,000 units this year. So, we’ve come a long way as far as product offerings are concerned, and the consumer expectations are changing as well," says Shardendu Chaturvedi, Director & Head, BMW Motorrad India, as he sits down for a one-on-one conversation with our founder and editor-in-chief Dhruv Behl after receiving the autoX Awards 'Best of 2024’ for the new BMW 1300 GS.
We've Come A Long Way: Shardendu Chaturvedi, Director & Head, BMW Motorrad India | autoX Awards 2024
"Now, we’re talking about 50,000 plus units for cars in this segment. For motorcycles, in the 300cc and above segment, we’ll see over 100,000 units this year. So, we’ve come a long way as far as product offerings are concerned, and the consumer expectations are changing as well," says Shardendu Chaturvedi, Director & Head, BMW Motorrad India