River plans to expand its footprint in cities such as Chennai, Kochi, Coimbatore, Thiruvananthapuram, Ahmedabad, Surat, Mumbai, Pune, and Nagpur, in the next few months, with an aspiration to ramp up its presence in 50+ cities by year-end.
According to Yamaha, the investment remains financial for the time being. The company expressed its excitement about River's founders, Aravind Mani and Vipin George, and their belief in the brand.
The Bengaluru-based EV company has launched its first e-scooter in the Indian market. The all-new EV comes with three colour options, including Monsoon Blue, Summer Red, and Spring Yellow.