Tata Motors today announced its entry into Australia, under a new independent distributor, M/s Fusion Automotive Pvt. Ltd. Australia. The latter will have exclusively marketing and distribution of the Tata Motors brand in Australia.
Fusion Automotive plans to appoint dealers across Australia with the estimated size of the dealer network being at 13 by the end of the year. Fusion Automotive will be expanding the network across Victoria, New South Wales, Queensland, South Australia and Western Australia over the next 12 months to about 25 dealers.
Through Fusion Automotive, Tata Motors will introduce a range of light commercial vehicles, in both the 4x2, 4x4, single and crew-cab variants, with Euro V Turbo diesel engines.
Mr. Karl Slym, Managing Director, Tata Motors, said, “As we launch products tested and validated across some of the toughest terrains into the Australian market, we are happy to partner with the Fusion Automotive, who bring to table their tremendous insights for this market”.
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