MG Windsor Crosses 20,000 Unit Sales Milestone in India Within Six Months of Launch

JSW MG Motor India made waves in the electric vehicle space with the launch of the Windsor EV in September last year. Notably, it was the first model to debut under the British manufacturer’s Battery-as-a-Service (BaaS) initiative. Fast forward six months, and the Windsor EV has surpassed an impressive milestone, with 20,000 units sold – earning the distinction of being the fastest-selling electric vehicle in the country to date. Offered in three variants (Excite, Essence, and Exclusive), the EV is priced from Rs 13.99 lakh with the battery pack, while the version excluding the battery cost is available at Rs 9.99 lakh (ex-showroom).

Commenting on the milestone, Rakesh Sen, Director Sales & Marketing, JSW MG Motor India said, 'Since its launch, the MG Windsor has delighted car buyers with its exceptional value proposition. Customers have praised its futuristic design, intuitive tech features, spacious cabin, all combined with a sustainable and pocket-friendly driving experience. In addition, with the MG Windsor, we have successfully addressed category barriers and dispelled several myths around EVs in India through our innovative approach. This has enabled newer customers to adapt to the EV lifestyle. These factors have propelled MG Windsor to become the fastest EV model to achieve the 20,000 sales milestone in record time.'

MG Windsor: Battery Pack

Touted as India’s first intelligent crossover utility vehicle (CUV), the Windsor EV is available in four striking paint options – Starburst Black, Pearl White, Clay Beige, and Turquoise Green. It comes equipped with a robust 38kWh lithium iron phosphate (LFP) battery, rated IP67 for durability, and capable of delivering a claimed range of 332 km on a full charge.

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Under the hood, the EV houses a permanent magnet synchronous motor that produces 134bhp and 220Nm of torque. The battery supports 45kW DC fast charging, allowing a full recharge in approximately 55 minutes.

MG Windsor: Interior and Features

Tech-wise, it features a 15.6-inch Grandview touchscreen, an 8.8-inch digital instrument cluster, and seamless smartphone integration via Apple CarPlay and Android Auto. Creature comforts include aero-style reclining rear seats, a leather-wrapped two-spoke steering wheel, panoramic glass roof, 256-colour ambient lighting, a 9-speaker Infinity sound system, rear AC vents, and smart connectivity features.

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In terms of safety, the Windsor EV is outfitted with six airbags, a 360-degree camera system, ESC, electronic parking brake with auto hold, and tyre pressure monitoring. It rivals models like the Mahindra XUV400, Tata Nexon EV, and the upcoming Tata Curvv EV in the Indian market.