BMW Group India delivered a total of 7,098 cars in the first half of 2024 (January-June), marking an increase of 21% from 5,867 units sold in the same period last year. BMW alone registered sales of 6,734 vehicles and SUVs, a notable YoY increase of 23%. On the other hand, Mini contributed with 364 units. Further, the company's motorcycle division, BMW Motorrad, added to the year's half-yearly sales with 3,614 units. Read on to find out more about the German company's sales performance in India.
BMW India H1 2024 Sales: Best-selling Models
SUVs, which accounted for around 3,600 units, or 54% of the total, remained the primary contributor to India's BMW sales. Notably, the BMW X1 was the best-selling SUV, with a share of 19% in the sales. On the other hand, the BMW 3 Series was the most popular sedan, accounting for 17% of sales.
Also Read: New BMW 5 Series LWB Bookings Commence in India Ahead of Launch on July 24
The BMW 7 Series, i7, X7, and XM saw a 17% increase in sales in the Luxury class segment, accounting for 18% of overall sales. Out of these models, the X7 was the top-selling Luxury Class BMW during the H1 2024.
The company also saw strong demand for electric cars during the first half of the year. It sold 397 EVs from BMW and Mini. Interestingly, the BMW i7 was the best-selling BMW EV in this period. Additionally, BMW Group India's BEV line sold over 2,000 units, with the BMW iX accounting for half of the total.
BMW India H1 2024 Sales: What the Company Has to Say?
Vikram Pawah, President, of BMW Group India said 'In 2024, BMW Group India is making great strides in implementing its strategy by achieving new heights in business performance and customer delight. We have accomplished the highest-ever half-yearly car sales and continuously maintained leadership in the luxury electric car segment.'
He also added 'The strong affinity for our vehicles is driven by our competitive edge in exclusive mobility paired with unmistakable driving pleasure and best-in-class innovations.'
Also Read: BMW, Mini to Launch 4 New Models on July 24: 5 Series LWB, Cooper S, CE 04 Electric, and More
BMW India Upcoming Launches
BMW is set to launch the new Mini Cooper S, the Mini Countryman E, the CE 04 electric scooter, and the 5 Series Long Wheelbase in India on July 24, 2024.
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