Mercedes-Benz might be known for their cars, but they do tend to be a very innovative company that stretches out their business operations from time to time. As it turns out the legendary German car manufacturer has tied up with Lufthansa Technik to create and design luxury VIP aircraft cabins.
The two companies will jointly develop an entirely innovative, luxurious and integrated cabin concept for short- and medium-haul aircraft. Mercedes-Benz Style and Lufthansa Technik plan to target this innovative concept at a private global clientele with a strong affinity for unique design. Lufthansa Technik will contribute its decades of experience in the customisation of VIP and VVIP aircraft in order to harmonise unique design with the particular requirements of an aircraft cabin.
Since 2010, in addition to classic automobile design, Mercedes-Benz designers have also created designs for other products in cooperation with selected partners under the label Mercedes-Benz Style. The aim is to transfer Mercedes-Benz's unmistakable design idiom and high standards of luxury and aesthetic appeal to other spheres of life.
In the coming months, the two companies will jointly evaluate the general level of customer interest on the VIP market, in addition to further developing the details of the design concept.
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