Honda Cars India Ltd (HCIL) launched a limited edition variant of its compact car Brio. Called the ‘Exclusive’ edition, the Brio is priced at Rs 4.92 lakh (Ex-showroom Delhi) as the company aims to enhance sales during the festive season.
The new variant comes with additional features like black interiors and new upholstery, an ‘Exclusive’ emblem, door visor, exhaust pipe finisher, back-up sensor and illuminated side-step garnish.
"It is our constant endeavor to provide freshness to our products and create excitement in the market” said HCIL Senior Vice President, Marketing & Sales, Jnaneswar Sen. The Exclusive edition also marks the second anniversary of the car in Indian market. The company has sold 54,095 units of the hatchback till date and with these additions wants to spruce things up.
The Brio Exclusive will be available in three colours--Taffeta White, Alabaster Silver and Rally Red.
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